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2010广告创意设计风暴(十三)

2010-07-31 10604 8

  平面广告创意讲求视觉冲击力,完整浅显的目标诉求,在国内广告业让人失望的时候,可以翻阅一下国外精彩的广告创意来完善自己的方案,一下来看下面精彩的平面广告创意作品:


Carris公共交通  巴士

注:该广告只在葡萄牙汽车杂志上刊登过

Advertising Agency: Nossa, Lisbon, Portugal
Creative Director: Nuno Cardoso
Planner/Account: Duarte Dur?o
Planner: Luís Brito
Art Director: Tiago Prandi
Copywriters: Nuno Cardoso, Jo?o Moura
Photographer: Yves Callewaert


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Eno运动汽水

Advertising Agency: Ogilvy & Mather, New Delhi, India
Art Director: Basab Tito Mazumdar
Copywriters: Ajay Gahlaut, Vikash Chemjong
Photographer: Pankaj Arora
Illustrator: Basab Tito Mazumdar
Post Production: Sudhir Gautam

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Panda快递:中国食品配送(北京鸭)

Chinese food delivery ASAP.

Advertising Agency: Kaffeine, Kiev, Ukraine
Creative Director: Anze Jereb
Art Director / Copywriter: Dima Tsapko


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Pilot防水笔驾到

Advertising Agency: Grey, Barcelona, Spain
Art Directors: Jose Miguel Tortajada, Oscar Amodia, Dani Páez
Copywriters: Jürgen Krieger, Joan Mas, Luke Sholer
Photographer: David Barra

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Toshiba东芝高清液晶电视

Advertising Agency: Shalmor Avnon Amichay/Y&R Interactive Tel Aviv, Israel
Chief Creative Office: Gideon Amichay
Creative Director: Eylon Goren
Art Director: Alon Zaid
Copywriter: Shuki Berg
Executive Client Director: Adam Polachek
Account Supervisor: Shiran Chen Barazani
Account Manager: Moran Miller
Planning Director: Yoni Lahav
Planner: Zohar Reznik


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精准照明转向灯:Mercedes-Benz梅赛德斯奔驰

Accurate lighting in every curve. The active cornering light from Mercedes-Benz.

Advertising Agency: Jung von Matt/Donau, Vienna, Austria
Art Directors: Volkmar Weiss, Dian Warsosumarto
Copywriters: Andreas Putz, Thomas Niederdorfer, Lukas Grossebner
Photographer: Christoph Meissner

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破家具,我不要!争取更好的工作条件  BAFCO组织

Advertising Agency: Sandpaper Middle East, Dubai, UAE
Creative Director / Art Director: Peter Caush
Copywriter: Tim Derry
Photographer: Suresh Subramanian

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全球快速汇款:西联汇款

Advertising Agency: McCann Worldgroup, New Delhi, India
Chief Creative Officer: Prasoon Joshi
Executive Creative Director: Ashish Chakravarty
Creative Director: Vineet Mahajan
Art Directors: Shamim Ansari, Denzil Machado, Vineet Mahajan
Copywriter: Deepak Nagar
Account Supervisor: Zarwan Divecha
Illustrators: Pralhad Sawant, Kuldeep Soni, Pawan Gogna
Photographer: Kedar Malegaonkar

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索尼NEX 5单反:为缺乏专业水准的人而准备

Advertising Agency: Saatchi & Saatchi, Sydney, Australia
Creative Director: Steve Back
Art Director: Nils Eberhardt
Copywriter: Steve May
Art Director: Justin Carew
Photographer: Andreas Bommert
Retoucher: Marc Sterne

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为年长的奶奶们,留下最珍贵的回忆  Epson爱普生

Long live memories.
Impossible to read, because the type is too small, but there are sentences written in the wrinkles.
Advertising Agency: Ogilvy, Paris, France
Executive Creative Director: Chris Garbutt
Creative Director: Christian Reuilly
Art Director: Stéphanie Surer
Copywriters: Christian Foulon, Andrew Joliffe
Art Buyer: Laurence Nahmias
Photographer: James Day
Typographers: Stéphanie Surer, Sid Tomkins
Advertiser’s Supervisor: Zineb Zehar
Account Supervisors: Beno?t De Fleurian, Laurent Janneau

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伊斯坦布尔(Blender)概念商店

The concept store with a butcher shop
Blender is a concept store in Istanbul similar to Colette in Paris or Dover Street Market in London that also has a butcher shop in it.

Advertising Agency: Rafineri, Istanbul, Turkey
Creative Directors: Ayse Bali, Murat Cetinturk
Art Director: Can Guven
Copywriter: Gorkem Yegin
Photographer: Koray Birand

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意大利Meltin'Pot时尚服装品牌

Advertising Agency: Armando Testa Milano, Italy
Creative Director: Michele Mariani
Deputy Creative Directors: Luca Cortesini, Lorenzo Crespi
Art Director: Laura Sironi
Copywriter: Maria Meioli
Photographer: Lorenzo Vitturi


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