背景 Background
CGDA2019视觉传达设计奖，面向包括全球华人、亚太地区、港澳台范围的设计机构、设计师，以及美术院校设计专业学生征集传达设计、视觉设计作品。作为中国视觉传达设计最高规格的设计奖项，大赛致力于搭建国际设计专业平台，探索全球设计发展的新趋势，发掘国内外优秀的设计力量、为中国设计事业的发展创造价值。
CGDA Visual Communication Design Award 2019 intends to collect graphic design communication and visual design works from design institutions, designers and students majoring in design from fine art academies in Hong Kong, Macao and Taiwan, Asia-Pacific region and Chinese all over the world.As a top design award in China’s visual communication design circle, it is committed to building an international professional design platform, exploring the new development of global design, discovering excellent design force at home and abroad and creating values for the development of Chinese design undertaking.
举办单位 Host Units
主办：CGDA
承办：CGDA2019视觉传达设计奖组委会
Sponsored by: CGDA
Undertaken by: Organizing Committee of CGDA Visual Communication Design Award 2019
参赛资格 Entry Rules
专业人士 PROFESSIONALS
参赛作品必须是近期创作的设计作品，参赛作品可由任何参与作品创作的公司或个人提交。拒绝一切飞机稿、投标作品或实验作品，请以扁平化设计作品、PS示意设计作品、3D渲染设计作品或高质量实物拍摄图片四种形式任意一种提交作品。
*注：参赛者可按个人意愿提交作品，数量不限。
The entries must be the works that created recently, which can be submitted by any company or individual participating in creation of the works. Any scam ads, tendered works or experimental works will not be accepted. Please submit the works in any of four forms: flat design, PS sketch design, 3D render design and real object photography photos with high quality.
* Note: All competitors submit their works at their own will. Quantity is unlimited.
学生 STUDENTS
参赛作品必须是目前在读的研究生、本科生、大中专学生或上述学生在读期间完成的作品，学生参赛作品可以是得到实际应用的设计作品也可以是未得到实际应用的练习作品，2019应届毕业生均可参赛。
*注：参赛者可按个人（小组）意愿提交作品，数量不限。
The entries must be the works which were completed by postgraduates, undergraduates, junior college and polytechnic school graduates or the above students at school. Students’ works can be the design works which have been applied or the exercised works which have not been applied. The graduates of 2019 can participate in the competition.
* Note: All competitors submit their works at their（group）own will. Quantity is unlimited.
参赛类别 Competing Category
A 品牌形象 Brand Image
标志 Logo
吉祥物 Mascot
形象系统 Visual Identity
B 包装设计 Package Design
应用包装 Package Design
C 推广用品及出版物 Promotional Design &Publication
书籍、画册、报纸、杂志期刊、概念出版物
Book, Album, Newspaper, Magazine, Conceptual Publication
贺卡、邀请卡、机构年报、直邮DM、其他
Greeting Card, Invitation Card, Institute Annual Report, Direct Mail,Others
D 海报设计 Poster
艺术海报 Art Posters
活动与展览海报 Events & Exhibitions
公益海报 Public Benefit Posters
E 文字设计 Typography
字体设计 Typeface
创意字型 Logotype
F 插图设计 Illustration
手绘插图 Hand-painted illustrations
数字插画 Digital illustration
G 环境图形 Environmental Graphic
空间图形运用 Space graphics
展示设计 Display design
导视系统设计 Sign System Design
H 多媒体 Multimedia
网站 Website
界面（APP及其他电子产品界面）
Interface（APP& Others Electronic Product Interface）
广告影视 Movie, Video Intro
动画短片 Animated Short Film
奖项设置 Award Setting
分别设置金奖、银奖、铜奖、优秀奖、入围奖。CGDA2019视觉传达设计奖另设全场大奖、优秀指导教师奖、优秀组织奖。获奖名单将于评选完毕后在官网及各大媒体网站揭晓，入围获奖者均颁发获奖证书，优秀获奖作品将会在官网展示。
We set up Gold Award, Silver Award, Bronze Award, Excellent Award and Finalist Award. CGDA Visual Communication Design Award 2019 will also set up Grand Award, Outstanding Guiding Teachers and Outstanding Organization. The awards will be announced on the official website and major media. All the winners shortlisted will receive the award certificate. The excellent awarded works will be exhibited on the official website.
品牌形象/海报设计/字体设计/插图设计/环境图形：每件作品最少提交1至5张电子档（作品的效果图或实物照片均可），电子文档要求：A4幅面，300dpi，RGB模式，存储格式为JPEG。
Brand image/poster design/font design/illustration design/environmental graphic: You are required to submit not less than 1 to 5 works in electronic form (design sketch of work or photo of material object). Requirement on electronic form of works: A4 size, 300dpi, RGB mode, storage format JPEG.
包装设计：每件作品需提交5张以上包装电子档（作品的效果图或实物照片均可），要能体现包装的整体、局部或组合效果。电子文档要求：A4幅面，300dpi，RGB模式，存储格式为JPEG。
Package design: more than 5 packed works in electronic form shall be submitted for every work (design sketch of work or photo of material object). The global, local or combined effect of packages shall be shown. Requirement on electronic form of works: A4 size, 300dpi, RGB mode, storage format JPEG.
推广用品及出版物：每件作品需提交5张以上电子档（作品的效果图或实物照片均可），要能体现整体设计（包括出版物的封面、内页和局部等设计）。电子文档要求：A4幅面，300dpi，RGB模式，存储格式为JPEG。
Popularization articles and publications: more than 5 packed works in electronic form shall be submitted for every work (design sketch of work or photo of material object). Integrated design (cover, inside pages and local design of publications are included) shall be shown. Requirement on electronic form of works: A4 size, 300dpi, RGB mode, storage format JPEG.
多媒体/交互设计：网页设计、UI设计、APP设计、广告影视、动画短片、或交互实验设计作品等表现形式不限（提交作品电子档、作品应用链接或动态视频均可，动态演示视频时长不超过5分钟，视频文件大小不超过80M，统一提交格式为mp4格式）
Multimedia/interactive design: unlimited website design, UI design, APP design, advertisement and videos, short animations or interactive experimental design (electronic form of works, link of works or dynamic videos; duration of dynamic video shall not be longer than 5 minutes; the size of video shall not be larger than 80M; the uniform format submitted is mp4)
注：参赛者可按个人（小组）意愿提交作品，数量不限，不保证每个类别均有获奖作品产生。
Note: All competitors submit their works at their（group）own will. Quantity is unlimited. Some types of work may be not awarded.
截止时间 Deadline
即日起至2019年6月25日截稿，以组委会收到稿件的时间为准。
2019年7月1日，在CGDA官网首页及各大媒体公布获奖名单，同期颁发证书。
The deadline is from now to June 25, 2019 and will be subject to the time when the organizing committee receives the document.
In July 1, 2019, the official website of CGDA and major media will announce the awards, and the certificate will be presented at the same period.
参赛费用 Entry Fee
专业单件作品80元/件，系列作品120元/件
学生单件作品60元/件，系列作品100元/件
CGDA会员参加本届赛事费用减半。
Fee for final judgment:
80 yuan shall be paid for each work of professional ; 120 yuan shall be paid for each series work.
60 yuan shall be paid for each work of student ; 100 yuan shall be paid for each series work.
CGDA members will have a 50% discount.
争议:
对本规则产生的任何疑议，设计奖组委会保留最终解释权，与本次设计奖有关的任何未尽事宜，均由设计奖组委会进一步制定规则并进行解释。主办单位拥有入选作品的展览、出版（含电子出版）、收藏的权利。
ispute:
As for any doubt for the rules, organizing committee of design award reserves the right of final interpretation. As for any unaccomplished matter relevant to the design award, organizing committee of design award will make further rules and offer interpretation. The organizing party is entitled for the rights of entries’ exhibition, publishing (including electronic publishing) and collection.
