ll knowledge comes from intuitive observation of life: As a gust of wind passes by, a piece of bamboo leaf dances, like a swallow passing by the window. The theme of Zhuliguan Hotel is bamboo culture and the logo resembles both the bamboo and the swallow, to enable people to expect the start of a beautiful new journey.
志的创意表现“似竹似燕”，是“无到有的”的推演过程。创意的灵感启发于中国传统道家的哲学思辨:“道生一，一生二，二生三，三生万物”出自老子的《道德经》第四十二章。
The idea of logo represents "resembling both the bamboo and the swallow", which is a course of growing out of nothing. The idea was inspired by the philosophy of Chinese traditional Taoism- "Out of Tao, One is born; Out of One, Two; Out of Two, Three; Out of Three, the created universe" from Chapter 42 of Tao and Teh by Laozi.
水墨、书法、印章用于标志设计的表现形式。Chinese ink painting, calligraphy and seal are used to act as the form of expression of logo design.
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